Measuring marketing does not have to be complicated. For many small businesses and service providers, the simplest metrics give the clearest answer: are people contacting
Branding is not a fancy buzzword. At its simplest, branding is how you position your business in the public eye. It answers the question: when
A website redesign helps sales by improving how people perceive, interact with, and trust your business online. When your site looks modern, loads quickly, and
Why immediate-result promises are a red flag When an agency tells you they will deliver results in one day or two days, it is usually
If you run a small local business, you do not need a huge marketing budget to compete with franchises or larger companies. The key is
In this article I break down a simple way to understand the difference between marketing and advertising, how each works, and how to decide which
In a recent video from Salazar Digital – Marketing & Web Design, I explained a shift that small businesses and entrepreneurs can’t ignore: Google is
If you run a business in Cupertino, you are already aware of the importance of having a strong online presence. Whether you’re a small shop,
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